Following 2016's critically-acclaimed Home of the Strange, Mirror Master promises to continue ascending into consciousness, though this time with a heavy focus on personal self-awareness. Describing the overall thesis for Mirror Master, lead singer Sameer Gadhia expands, "Look in the mirror. What do you see? A familiar figure; a stranger; a monster? What we forget to realize is that the image that reflects is just an illusion. Like the world, we are made up of fictions of things people tell us. How we should dress, what we should believe in, what type of stock to invest in, how we should vote. What is our free will, if we trudge across tracks already traveled? If there is nothing else we control; nothing else new, we are at least in control of ourselves; can make our paths novel and undefined; shatter categories, stereotypes, and roles. Do what we want to do, think freely and not how others tell us to-live beneath the surface of things. Now look at the mirror again. What do you see? Only you are the master of what comes next."